"The ambition is to create a universe as deep, tangible and relatable as that of the Star Wars franchise."
Translation: Holy shitballs Lucasfilm is making a lot of money off Star Wars. How can we get in on that?
Story sounds pretty old-hat. Last remnant of humans, under attack by aliens, mysterious alien artifact that could help swing the fight in our favour, with emphasis on multiplayer...wait, am I describing Destiny, or Halo CE?
I think for it to work it will need to be good enough to stand without multiplayer, unlike Blink. Like, get the sort of numbers that play Skyrim for the sheer joy of it. Otherwise they won't be able to capture the playerbase they need.