Dan Amrich wrote an interesting article in the last OXM called 'Hate At First Sight', but I can't find it online.
There's good reasons to groan just at the sound of Battlefield 4 being announced. Battlefield 3 was a commercial failure as far as EA are concerned. They don't realise that if you treat your customers like dirt and constantly pull outrageous shit all the time that they won't pay money. Their direction over the past year with Origin, SWTOR, Battlefield 3 and Mass Effect 3 shows that EA have been making all the wrong decisions and they have no clue why. I like SWTOR and Mass Effect 3 (I really do) but both had shitty releases and were pushed out of production way too early. SWTOR only just has the functionality that it was promised to have at the start but with a dying population and Bioware had to remake the ending for Mass Effect 3. It's even worse when the rushing was so blatant that EA don't really try to make any excuses. Both were rushed out to get that release date.
The only news I heard about Battlefield 3 after release was an array of DLC content and stories about the servers and what EA have had to do after people quickly left the game. If you had fun then that's great but there will be a point where EA makes enough bad decisions for you to dislike them.
I've read articles too but they're on gamesindustry.biz and everything from EA is just shows how they keep making awful mistakes, alienate their customers or just don't even know what they're doing. The whole situation with EA's views on sales clearly shows that the right hand of EA has no idea what the left idea is doing.
TL;DR fuck you there's plenty of reasons to predict Battlefield 4 being terrible. Stop reading OXM.